CEO & Founder, eos Products
Jonathan Teller
Founder and CEO of eos Products, the #1 body lotion brand in America and one of the fastest-growing names in beauty and body care.

About
Jonathan Teller is CEO of eos Products, a leading Gen Z beauty and body care brand, which he founded in 2007. Jonathan founded eos around one key insight: products should deliver refreshingly awesome moments that transcend daily routines.
Prior to founding eos, Jonathan co-founded The Kind Group in 2006, a consumer product incubator focused on developing innovative product concepts. Before that, he managed Angry Elephant Capital LLC, a private investment fund with offices in New York and Shanghai, where he oversaw investments in international real estate, private companies, and securities.
He began his career at Credit Suisse, where he held a number of roles, ultimately becoming Head of Business Planning and Strategy for the Global Fixed Income Division and later Vice President of Institutional Fixed Income Sales.
Jonathan sat on the Board of Ars Nova, a New York-based not-for-profit organization committed to developing and producing theater, comedy, and music artists in the early stages of their professional careers. He graduated cum laude from New York University and lives in New York City with his wife and daughter.
eos Products
CEO & Founder
As the driving force behind eos Products, Jonathan has led the company through a transformation from the brand known for its iconic sphere-shaped lip balm into one of America's leading body care brands, driven by a lineup of body lotions, body washes, and body mists that have redefined the mass beauty aisle.
Body Care Leader
Built eos from its iconic lip balm into one of America's fastest-growing body care brands.
Cultural Brand
Built eos into a digital-first brand with 9 million social followers, viral TikTok moments, back-to-back Super Bowl campaigns, and a Glossy Beauty Award for Most Engaged Brand Community.
Full Body Care Portfolio
Expanded eos from its iconic lip balms into a complete body care brand — lotions, body washes, body mists, hand creams, and shaving creams — sold at Target, Walmart, and Amazon nationwide.
Press
eos in the News
Recent coverage, awards, and milestones from eos Products, founded by Jonathan Teller.
Campaign US·February 2026
To Be or Not to Be (Cake): Eos, Mischief’s Super Bowl Surprises
Adweek·February 2026
Eos Wants to Make Fragrance Ads Fun Again With Expanded Super Bowl Play
Beauty Independent·January 2026
Eos Spotlights Body Mists in Super Bowl Ad, Gopuff Partnership With Edible Cake Versions
Personal Care Insights·December 2025
Eos Enters US Fragrance Market with Body Mist Launch
Adweek·September 2025
Eos CMO Soyoung Kang Promoted to President
Chain Drug Review·September 2025
Eos Names Soyoung Kang President to Drive Next Phase of Growth
Mass Market Retailers·September 2025
Eos Names Soyoung Kang President Amid Strong Growth
Campaign US·April 2025
Eos and Mischief @ No Fixed Address Scoop Top Effie for World’s Most Effective Campaign
Effie Worldwide·April 2025
“Evolution of Smooth” Brand Campaign Wins the Iridium as the Most Effective Campaign in the World
Glossy·February 2025
Inside Eos’s First Super Bowl Campaign
WWD·February 2025
How Eos Went From Spherical Lip Balms to Becoming the Fastest-Growing Body Lotion Brand in Mass
Glossy·December 2024
Eos Wins Best Use of TikTok and Most Engaged Brand Community at the 2024 Glossy Beauty Awards
Contact
Reach out through LinkedIn or send a message below.